Dr. Fabian Uhrich, CPO
I am Quicklizard’s Chief Product Officer and a recognized leader in retail pricing and pricing strategy. Before joining Quicklizard, I worked as a Partner and Global Pricing Expert at Boston Consulting Group, where I helped businesses implement innovative pricing solutions. I also led pricing and online marketing efforts at Zooplus, Europe's largest online retailer for pet supplies, driving key transformations in the e-commerce space.
I hold a Ph.D. in Behavioral Pricing from TU Munich, combining academic expertise with hands-on industry experience. I also lecture on pricing at ETH Zurich, sharing my deep knowledge with future leaders in the field. My career reflects a unique blend of strategic insight and practical know-how, making me a trusted voice in pricing innovation.
