about us
Quicklizard was born from a simple observation of a complex problem: while the retail world was accelerating into a real-time digital era, pricing teams remained anchored by manual, disconnected processes. Founded in 2011 by Pini Mandel, the journey began with a mission to eliminate the reactive guesswork and operational friction that plague global commerce.
We envisioned a more intelligent way forward through a "Glass Box" approach. Unlike opaque systems that hide their logic, we built a platform that combines the precision of AI with the strategic judgment of human experts. By providing transparent, real time automation, we empower enterprise teams to move from operational noise to strategic debate, turning pricing from a manual bottleneck into a high velocity engine for profit and growth.
The Team Behind the Tech
Our leadership team combines decades of specialized expertise to provide the blueprint for your commercial transformation.
Pini Mandel | Co-Founder & CEO
An industrial engineer and serial entrepreneur with over 20 years of leadership in retail technology, Pini directs our mission to resolve manual operational bottlenecks and scale pricing intelligence for global enterprises.
Dr. Fabian Uhrich | CPO
Pricing expert, former BCG partner and practitioner at Zooplus with a PhD in Behavioral Pricing, Fabian oversees the development of our product and "Glass Box" AI modules to ensure every price adjustment is mathematically optimized and strategically explainable.
Or Stokelman | CFO & COO
With an emphasis on financial rigor and value realization, Or manages the economic frameworks that enable our partners to convert pricing operations into measurable revenue and profit uplift.
Yedidya Schwartz | CTO
As the architect of our modular enterprise infrastructure, Yedidya leads the engineering initiatives required to process billions of data points while ensuring seamless technical integration across complex retail stacks.
Move Beyond the Spreadsheet
Stop fighting manual cycles and start leading your market. Connect with our team of pricing experts and industry practitioners to turn your pricing data into a high velocity growth engine. Whether you are defending margins or scaling global distribution, we will help you blueprint a path to pricing excellence.