Category: Market Insights

Pricing Optimization
Anat Oransky Lev, VP Marketing

Planning Your Pricing Strategy for the Holiday Season

The holiday season is a great time to boost your sales, but it also presents a unique challenge: how do you price your products differently when the demand for them is so high?

Price too high, and you miss sales and revenue. Price too low and your margins erode.

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Pricing Optimization
Pini Mandel, Co-Founder & CEO

Vertical: Dynamic pricing for DIY Retailers

DIY Retailers face fierce competition for sales and intense pressure to improve margins. While traditionally DIY retailers sell paints and tools, today they also compete in other categories selling anything from household goods to various types of electrical appliances.

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Pricing Optimization
Pini Mandel, Co-Founder & CEO

Vertical: Practices and Trends in Dynamic Pricing for Grocery Stores

Grocery stores today are under intense price pressure as a result of supply chain challenges, competition and rising costs. Knowing how to increase share of wallet among current customers and attract new customers has become critical to the survival of struggling grocery stores. A critical component of this process is

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Pricing Optimization
Pini Mandel, Co-Founder & CEO

Vertical: Dynamic Pricing for Consumer Electronics

Due to the nature of demand and competitiveness, the consumer electronics vertical in retail is one of the most challenging for retailers looking to build a sustainable and growing business.

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Pricing Optimization
Anat Oransky Lev, VP Marketing

Dynamic Pricing Done Right

Dynamic pricing has become an industry standard. But what does this truly mean? What should you be getting out of dynamic pricing? How can you ensure that you are not just price matching? Or working based on hunches? How can pricing managers use science to set the right pricing strategy

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Pricing Optimization
Pini Mandel, Co-Founder & CEO

State of Retail 2021 and 2022

The Covid-19 pandemic has overwhelmingly impacted the retail industry across the globe. Social distancing measures and anxiety over the viral transmission of the disease have led to the enforcement of high street store closures and an accelerated shift to digital across the end-to-end customer journey.

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Pricing Optimization
Pini Mandel, Co-Founder & CEO

The Rising Shift Towards D2C

There are several key reasons why brands are seeking to tap into the D2C market. Many CEOs view it as a strategic decision, as it’s a rising trend around the world.

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