Picture of Anat Oransky Lev, VP Marketing

Anat Oransky Lev, VP Marketing

I am a seasoned marketing leader, with extensive experience in conceptualizing, crafting, and implementing B2B and B2C marketing strategies. My passion lies at the crossroads of measurement and consumer insights. Previously, I served as the Director of Marketing at Outbrain and as a research and analytics manager at Intel Corporation in California. I hold a degree in Economics and Sociology from the Hebrew University in Jerusalem and an MBA from Tel Aviv University (cum laude).
Pricing Optimization
Anat Oransky Lev, VP Marketing

Planning Your Pricing Strategy for the Holiday Season

The holiday season is a great time to boost your sales, but it also presents a unique challenge: how do you price your products differently when the demand for them is so high?

Price too high, and you miss sales and revenue. Price too low and your margins erode.

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Ebook
Anat Oransky Lev, VP Marketing

Omnichannel Inventory Allocation

Omnichannel allocation is the distribution of one inventory set across multiple channels with a limited sell through timeframe. The goal of omnichannel allocation is to maximize inventory yield across the different channels.

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Brochure
Anat Oransky Lev, VP Marketing

Quicklizard at A Glance

Explore our pricing optimization software further: how we can add value to your business, areas we operate, a look into our valued clients, and more.

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Pricing Optimization
Anat Oransky Lev, VP Marketing

Dynamic Pricing Done Right

Dynamic pricing has become an industry standard. But what does this truly mean? What should you be getting out of dynamic pricing? How can you ensure that you are not just price matching? Or working based on hunches? How can pricing managers use science to set the right pricing strategy to meet business goals?

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Ebook
Anat Oransky Lev, VP Marketing

Inter Product Relationships

Cross elasticity of demand is the impact that a price increase or decrease on one product has on other products. Products can be substitutes, complements, or unrelated entirely. 

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Ebook
Anat Oransky Lev, VP Marketing

Normalizing Demand Using Price

The ability to forecast demand accurately is a fundamental part of retailers’ success. Demand forecasting apportions product demand through time at the aggregate as well as SKU levels.

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Ebook
Anat Oransky Lev, VP Marketing

Product Classification

Product classification, also known as article segmentation, is at the core of a successful pricing strategy. While the categorization of products is important, the real success lies in embracing the method. It all starts with the customer.

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