Picture of Anat Oransky Lev, VP Marketing
Anat Oransky Lev, VP Marketing
Pricing Optimization
Anat Oransky Lev, VP Marketing

Planning Your Pricing Strategy for the Holiday Season

The holiday season is a great time to boost your sales, but it also presents a unique challenge: how do you price your products differently when the demand for them is so high?

Price too high, and you miss sales and revenue. Price too low and your margins erode.

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Ebook
Anat Oransky Lev, VP Marketing

Omnichannel Inventory Allocation

Omnichannel Allocation Omnichannel allocation is the distribution of one inventory set across multiple channels with a limited sell through timeframe. The goal of omnichannel allocation

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Pricing Optimization
Anat Oransky Lev, VP Marketing

Dynamic Pricing Done Right

Dynamic pricing has become an industry standard. But what does this truly mean? What should you be getting out of dynamic pricing? How can you ensure that you are not just price matching? Or working based on hunches? How can pricing managers use science to set the right pricing strategy to meet business goals?

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Ebook
Anat Oransky Lev, VP Marketing

Inter Product Relationships

Inter Product Relationships Cross elasticity of demand is the impact that a price increase or decrease on one product has on other products. Products can

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Ebook
Anat Oransky Lev, VP Marketing

Normalizing Demand Using Price

Normalizing Demand Using Price The ability to forecast demand accurately is a fundamental part of retailers’ success. Demand forecasting apportions product demand through time at

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Ebook
Anat Oransky Lev, VP Marketing

Product Classification

Product Classification Product classification, also known as article segmentation, is at the core of a successful pricing strategy. While the categorization of products is important,

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Ebook
Anat Oransky Lev, VP Marketing

Price Elasticity & the Challenges in Retail

Price Elasticity & the Challenges in Retail Pricing Elasticity is at the core of pricing science. A goods price elasticity measures the change in quantity demanded for

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